• AWWA ACE63215

AWWA ACE63215

Communicating the Value of Water

American Water Works Association , 06/01/2006

Publisher: AWWA

File Format: PDF

$12.00$24.00


This slide presentation outlines information on Communicating the Value of Water that includes: issues or needs that motivate the utility to expand its discussion of value; the target audience (and why); values-related beliefs that are currently held by the target audience; relationship of these beliefs to prior "value" messages; and, effective messages and methods for communicating about value.

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