• AWWA ACE70741

AWWA ACE70741

Always Water Smart: Use of Social Media in Launch of Conservation Program

American Water Works Association , 11/01/2009

Publisher: AWWA

File Format: PDF

$12.00$24.00


This powerpoint presentation begins by providing a brief overview of the Irvine Ranch Water District (IRWD) and its "Always Water Smart" outreach campaign to promote water conservation. Key program components include: new "Always Water Smart" webpage AlwaysWaterSmart.com; pipelines billing insert articles; and, social media program. The social media strategy is presented, along with twitter messages, and IRWD's Conservation Allocation Tiered Rate Structure.

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